qnet – AiLog

Why is Inbound Marketing the Future?

Inbound marketing is the future for small and large businesses. The marketing concept is widely used. Inbound marketing is a radical change in the ads and business areas. It lets small businesses do efficient marketing at less cost. Inbound marketing is 60 per cent less costly than traditional marketing. TV and print ads are expensive to a level that a small business or a direct seller couldn’t afford.

On the other hand, inbound marketing boost business performance at a low cost. Many people have business dreams. But not everybody used to make it into the business world. It happens because of various reasons; one among them is capital. Yet, social media has helped the rise of thousands of small businesses. So does the direct selling industry.

6 Reasons why Inbound Marketing is the Future

Many reasons prove that inbound marketing is the method of the future. At present inbound marketing is getting a lot of attention. It is obvious the same will continue in the future. Inbound marketing ensures better customer engagement. In fact, the purpose of the model is to attract, engage and delight the target audience. The model aims at drawing people to the business rather than you bringing it to them. So, interest, preference and expectations have a huge role. As the market is customer-centric, inbound marketing is the best option.

The Power of Social Media

Social media is the most influential platform for marketing. Billions of people use these platforms, so the reach of your business will be high. It’s an excellent platform for understanding the interest of your target audience. Social media is also famous for its interactive and engaging role. Social media is an important part of inbound marketing. Its rare reach and Power to influence have helped thousands of small businesses. You can spread awareness, conduct marketing programs, and share content through social media. You can also give product details and engage the customers. Social media influence is going up each day. As long as social media is powerful among the customers, inbound marketing will be around. Social media is the present and the future, making inbound marketing the future.

Rise of Self-employment and Small Businesses

More people are looking for self-employment options, especially since the pandemic. Lack of job security and the pandemic influenced many people to invest time in their interests. With the rise of online network marketing, people find the best self-employment options. A small business can’t afford the sky-high rates to do tv and print ads. At the same time, inbound marketing efficiently reaches many people at a low cost.

Cost-effective Marketing

As I mentioned above, the low cost needed for inbound marketing makes it the best form of marketing. The lower cost doesn’t mean a lower ability to reach and influence people. Content marketing, blogging, SEO and social media can inspire and influence the customers. So, inbound marketing is the way to do business with less cost. The less the cost is, the higher the profit. The cost-effective quality of this marketing concept has helped a lot of businesses. With low cost, anybody can improve their performance. The same reason would make inbound marketing the future of business success.

Excellent Leads

Businesswoman showing the teammates the targets

Inbound marketing counts the reviews, likes and followers as a measure of productivity. If you write good quality content that is easy to read and interesting, you are already an expert. Publish the contents after keyword research and search engine optimization. With basic digital marketing skills, you can win the blog many readers and followers. So, it depends on the efficiency with which you carry out the marketing. The concept has great potential that you can improve the leads with good work.

Easier Marketing Concept

The effort to create printed or television ads is way higher than its cost. On the other hand, you can run inbound marketing with less effort. Content marketing, social media, and blogging are possible with knowledge and practice. There are excellent outsourcing companies you can opt with a reasonable price. Or, in the initial days, you can manage the online activities on your own. The concept is easy, and you can work by putting some effort into learning the basics of digital marketing.

Interactive Marketing

The businesses focus on being interactive and customer-centric. Contrary to the traditional concept of marketing, the business focus on customer service. Recently, the focus of marketing has shifted from products to customer care. As part of the service, you can give personalized packaging and safe, sound and fast delivery. Giving a better customer experience is a matter of competition. This market situation makes inbound marketing unavoidable. This marketing methodology aims to attract, engage and delight the customer.

So, the main purpose of inbound marketing is to give the customers a better experience. The model does this by giving product information and by analyzing customer feedback. Instead of taking the business to people, inbound marketing draws them to the business. For this, it uses creative and engaging steps.

Top 6 Reasons to Join QNET India

Why should a person join QNET India when there are hundreds of direct selling companies in India? It’s a valid question, and the answers to the question can inspire a person to join QNET direct selling. If you are a person passionate about business but stumbled at the sky-high level of capital needed, then you are at the right place. With direct selling, you can start a low-cost small business. The whole direct selling business is inspiring with its accessible features. Unlike the traditional model, direct selling does not create barriers but breaks those down.
Many business aspirants give up on their business dreams due to the high capital needed to start. For those who are truly passionate, direct selling is a blessing. It inspires them and keeps the business dream alive. Many reasons make QNET India an inspiration to people.

This article deals with factors that make direct selling with QNET the best option. It can inspire you to join QNET India.

6 Reasons to Join QNET direct selling

1)Be Your Own Boss

In the QNET business, you are your own boss. The chance to become a boss and a leader in an internationally renowned company is not an ordinary opportunity. Being the boss of a business means you can make the business decisions and set the pace and time. It also builds you as a leader. Becoming a business leader will involve personal growth, skills, knowledge and expertise. Being your own boss is motivating. It makes a person strong, confident and independent.

2)Financial Security

Being financially secure is the dream of many people. In fact, everyone should work to accomplish a state of financial freedom and security. It is important not just to be wealthy in the eyes of those around us. The purpose and benefit of financial security go much beyond that. It’s about peace and calmness, knowing that you can deal with uncertainty in life. You can achieve financial security through a business than in a regular job. While the traditional business is very risky, showing higher chances of loss. Direct selling is no matter of concern in that case. The risk is low, and the challenges are not uncertain. So, a person can plan and overcome any setbacks. With the best compensation plan that QNET gives, financial security is a guarantee.

3)Women Empowerment

The entire direct selling industry is an inspiration for women empowerment. It’s the only industry with a majority of women-led businesses. Women lead about 53 per cent of businesses in direct selling. The accessible feature of the business model makes it open to women who are passionate about business. With QNET, it’s strict to provide a better team relationship which is respectful, welcoming and safe. The work ethic that QNET India follow makes it a good place for women to start. The female leaders and other successful mentors with the company can be truly inspiring to young businesswomen.

4)Internationally Renowned Company

One important inspiration to start direct selling with QNET India is because it’s an internationally renowned company. It is approved in more than 150 countries and has offices in more than 30 countries. QNET is also the leading direct selling company in Asia and is headquartered in Hong Kong. To be a representative of an international company is beneficial as it has a better compensation plan and great quality products and services. It keeps the workforce united, informed and guided.

5)High-quality Products

It’s a proud factor to represent a company that provides the best quality products. Not only the matter of honor but also the profit and success. That’s right, to become successful in direct selling, a person should work with a company that provides good quality products. Cost-conscious spending has risen to a culture where people are extremely careful about what to spend. QNET India offers unique, innovative and adorable products. It’s worth every single penny a person spends. Customers will repeat the purchase of good products. It can also build a loyal customer base for your business. It’s inspiring to be part of a company that provides high-quality products at a reasonable price.

6)Start Entrepreneurship

Have dreams of starting entrepreneurship? But money, expertise and industry standards stopping you? Then join QNET India with less capital and start earning a reasonable income. With skills, knowledge and financial security earned through direct selling, a person can step into the traditional business. It will give you ample experience running a business all on your own. Also, over time, you can raise enough funds to start the dream entrepreneurship. So, a humble beginning at QNET India can profoundly influence your business career.

How does Direct Selling Contribute to the Indian Economy?

Direct selling is worth millions in India. But its worth to the economy is the impeccable support it has given to the marginalized groups. Anybody can carry out a direct selling business. People who have a business and regular jobs are doing direct selling business in India. The significant impact is what the industry has done for women empowerment. Also, it supports people in rural areas to step into business.

When more small-scale business gets started in the country, it is beneficial in many ways. More businesses bring more money and consumption to the economy. A high level of financial activities supports the economy of that particular region. Small businesses liberate people with financial freedom and security. It will, in turn, helps in reducing the income disparity. Women and other marginalized groups have a great opportunity with direct selling. The traditional businesses keep on building barriers like capital and investments. But direct selling is making the business model more accessible to everyone.

Developing Rural India through Direct Selling

How does Direct Selling Contribute to the Indian Economy?

There’s a huge disparity between rural and urban areas. It exists in education, infrastructure, medical support, and business growth. Direct selling plays a significant role in eliminating such disparity. It’s a business model one can run from anywhere in India. If the area you live in doesn’t have much online presence, you can do the business through direct marketing. In fact, direct selling has only recently started shifting to online or hybrid model. To start a direct selling business, all a person has to do is buy the company’s products. One can start making a profit by reselling it.

Rural areas which have direct selling businesses have completely changed their situation. Development is only possible with the flow of money to that particular area. It could be through businesses, infrastructure development, investments and so on. The growth of direct selling in our rural areas has led to considerable development. The growth of rural areas contributes much to the growth of our economy.

Women Empowerment

Women have great talents and potential. It’s not right to stop women from starting a business or pursuing their dreams. Doing it creates a personal dilemma and an economic and social issue too. The social aspect of women empowerment is that they deserve to live a life or pursue a path they wish for. This basic freedom and dignity are human rights, and no one should take it away from her. While the economic aspect is the loss of human resources. Not using the potential, talents and ideas of women is a huge loss to the economy. Progressive countries where women lead and live freely have more economic growth than those that are not. Direct selling gives freedom to women in rural and urban areas to use their ideas fearlessly.

About 53 per cent of direct sellers in India are women. It’s the only industry where women dominate. The accessibility of direct selling makes it easy for women to get started. Plus, direct selling does not discriminate based on region. Women from both urban and rural India run the direct selling business.

Self-employment Opportunity with Direct Selling

Direct selling is the best self-employment option in India. Anybody can start a direct selling business. It doesn’t ask for a massive sum of capital. There is no need for a physical store or shop to do the business. One can join the business by buying the company’s products and registering online. Entering the business is so simple. It’s not easy to find a similar, beneficial self-employment opportunity.

Self-employment through direct selling is a growing area. The network keeps on increasing, giving people a credible source of income. The job creation through this opportunity is helpful to the Indian economy. The capital from direct selling is the biggest benefit of the model. Another contribution of direct selling to the economy is reducing unemployment. Self-employment with direct selling has an immense impact on the economy.

The fundamentals of an economy’s growth are its people. The transfer of money between them is the base of everything. Similar to the economy, the base of this business model is people. The business grows based on the work of the direct sellers. More people doing the business will result in more income creation and jobs. The growth of direct selling in the country has hugely impacted the Indian economy.

5 Ways Marketing Helps in Increasing Consumer Awareness

The purpose of marketing is not just to increase profit. Marketing helps in increasing consumer awareness. In fact, consumer awareness can help improve business performance. A legitimate business has to be considerate about consumer awareness. For example, it is important to let people know that your products and services uphold sustainable goals. Marketing this feature of the business is beneficial in multiple ways. Firstly, it will attract new cost-aware and conscious customers. Secondly, it plays a crucial role in creating environmental consciousness in people.

Consumer awareness is a mutually beneficial element in business. It helps the customers in making good decisions with their money. While for business it can build a good reputation and increase profit.

5 ways marketing helps in increasing consumer awareness for direct selling

Consumers these days are more and more cost-aware. This changed the previous market situation. They no longer buy anything that’s available on the market. But people research the products, services and their quality. The reviews and feedback available online have made it easier for consumers. So, your marketing strategies should aim at increasing customer experience. It’s about letting them know that your products and services match their preferences and expectations.

Brand awareness can improve reputation

Marketing helps increase consumer awareness, which in turn improves business performance. Brand awareness is one marketing measure that focuses on brand reputation. Businesses might face many allegations which can ruin their reputation. Through brand awareness, the business can focus on clarifying the doubts of consumers. Letting people know the truth behind accusations can increase consumer awareness.

Addressing the allegations

Addressing the allegations thrown at your business is part of reputation management. It’s a simple measure to increase consumer awareness of the brand. The direct selling business has always been affected by false allegations. People often misinterpret the model for fraud methods like a pyramid or get-rich-quick schemes. Doing better brand marketing would help in increasing awareness of the business model. When more people know the truth about the model, the scope of your business will go up. So, addressing allegations is one straightforward marketing measure that can help in increasing consumer awareness.

Corporate social responsibility

Marketing shouldn’t be a self-centered activity. Merely focusing on profit and making it the sole purpose of marketing is wrong. Businesses have an accountability to the consumers. One such thing is to spread awareness among them. It’s the responsibility of businesses to support community development, charities and volunteering. Also, considering the changing climate situation, the business should take sustainable goals. Making eco-friendly choices from manufacturing to packaging is crucial. Uphold such values and carrying out the duties can create consumer awareness.

Help customers in decision making

Businesswoman checking the product quality

As the market trends changes continuously, marketing must inform the consumers about the shifts. Newer and variety of products are available in the market. Rather than focusing on saying how good your products are, try to make them aware of your products. So, in your marketing, genuinely focus on the difference, specifications, and value of products. Doing this would help the customers make a better decisions when purchasing.

Educating your customers can improve marketing performance. Marketing and creating consumer awareness go hand in hand. So, educating the customers can increase the sales and profit of your business. Marketing the changes you bring to the products and services in line with the market trends and consumer preferences is crucial. It makes the consumer aware of your efforts to improve their experience. So, marketing can help consumer awareness by educating them about the changes in your business and industry. While it helps them with decision making, it also helps increase your profit.

Customer loyalty programs increase consumer awareness

Customer loyalty programs aim at appreciating the regular customers. It’s a way to show the gratitude and motivate them to repeat the purchase. As part of loyalty programs, businesses give discounts, reductions, free deliveries, personalized packaging and gifts. These loyalty programs can tell a lot about your business. It makes the customers aware of the effort you put in. So, the customer service helps in creating a good reputation and recognition. So, customer loyalty programs help increase consumer awareness.

So, whatever marketing steps you’re taking, build a reputation for your business. The consumer awareness the business gives through marketing is crucial for profit. Thus, marketing helps a business in multiple ways. It also help the customers. The awareness helps them make good choices.

10 Ways to Ensure Small Business Success

Almost every business starts small. The journey to taking it into a large-level business is often thrilling, risky and challenging. Direct selling is also a small business that you can develop. Developing it into a large-scale business depends on network growth. Full-scale direct selling business is different from a traditional business. Direct selling is the perfect place to start a small business. It only takes less money and effort and gives a good reward in return.

First and foremost, there is one approach you can adopt to build a small business to a large one or move forward from direct selling to the traditional industry. It is to focus on the current business by keeping the big business as the vision. That’s right, and if you can ensure small business success, you are redefining your future in business. You can accomplish great new heights with a humble beginning of direct selling. So, prioritize the small business, then, at the right time, take a step toward your vision.

Focus and patience

Getting a small business to succeed in the highly competitive industry is daunting. With busy schedules, it is easy to lose focus. Also, during slow growth, it is important to stay patient. It will take much time and effort to get to your ultimate aim. Until then, it’s crucial to focus on your current business. Know that success in a small business is the stepping stone to starting large entrepreneurship.

Customer loyalty

Having loyal customers means you can survive any challenges. Their support is crucial to a business when going through a tough period. A loyal customer is a regular customer who adores your product and services. They are devoted to the brand or business and wouldn’t leave, even during troubles. Building a set of loyal customers can get you out of many bad phases. So, provide high-quality products and great customer service.

Brand awareness

Brand awareness is a measure you can take to overcome a bad reputation. It will be especially beneficial for direct selling businesses. This business model was always put through several fake accusations. Even though it is a legitimate business, people confuse it with fraud methods like get-rich-quick or pyramid schemes. Brand awareness measures like content marketing, podcasts, giveaways and gifts, and business integrity and credibility programs can bring changes. So, do brand awareness to improve reputation.

Active social media presence

Social media is the best place to promote your business. You can easily reach hundreds of people through this platform. Focusing on your target audiences and developing the account in line with their preferences can certainly make the business popular. You can address the false allegations and keep close contact with customers through this platform. Business can be much easier and more effective with social media.

Set specific and time-based goals

Scheduling tasks based on their importance has its perks. It ensures the efficient performance of a business, which defines productivity. Goals are crucial to achieving success. Getting the work done or prioritizing the goals is possible with scheduling. So, set daily, weekly and monthly targets and make sure to achieve them. In addition, set specific goals for profit, time management, and more.

10 Ways to Ensure Small Business Success

Inbound marketing

Inbound marketing is an efficient way to attract customers to your business. It fundamentally differs from other marketing. For inbound marketing, the customers are curious and attracted to your business instead of you taking the business to them. Content marketing, blogging, SEO and other social media programs are examples of inbound marketing.

Brand marketing

Brand marketing is a way to improve recognition and popularity. The more the people are familiar with your business, the better it is for your success. Small business success can be aided by brand marketing. It will make your direct selling familiar to the target audience. Customer loyalty programs, social media activities, and promotions are examples of brand marketing.

Work well with the team

Direct selling is teamwork. And teamwork is, of course, dream work. Working together as a team is extremely beneficial. When it comes to young and new business people, the team can be a great help. The network is a major source of income in direct selling. Having a common goal and working together to achieve them will build team spirit. It’s a perfect space to share knowledge and responsibilities. So working well with team spirit can increase productivity and profit.

Invest in yourself

Spend time and effort to work on yourself. It’s not just about improving skills for business but also an efficient way to work on personal growth. Investing in yourself are simple steps or habit that can improve your personal life and career. The habits and steps are as simple as reading daily or waking up early. But, it is highly productive and empowering.

QNET Direct Selling and Business Transparency

Business transparency aims to get the business recognized for what it truly is. It is mutually beneficial, as the consumer can know more details, and the business can profit from the familiarity. The QNET business should be transparent to the customers. It helps create a good reputation and build trust among the target audience.

Every direct seller in India should acknowledge that there is still some bad reputation or misinterpretation exist regarding the direct selling business. It’s the result of fraudulent activities that have taken place in the name of direct selling. So, a direct seller’s first and foremost responsibility with QNET is to let people know the truth. Make it your strategy to spread the truth and awareness about the business model. Making the business transparent is one effective way to dodge fake allegations.

How to ensure business transparency in QNET direct selling?

QNET Direct Selling and Business Transparency

Business transparency is the best way to embody the true nature of the direct selling model. Many people misinterpret the model for fraudulent methods like get-rich-quick or pyramid schemes. QNET business had faced a few accusations from people who expected the business to be an easy money-making model. In reality, it needs hard work, patience and determination to succeed. Letting people know more about the business can avoid misconceptions. When these misinterpretations are the main threat to business progress, overcoming them through transparency plays a crucial role.

Address the allegations

The most straightforward thing one can do about bad reputation is to address them. The allegations against QNET are false, leading to the Supreme Court decision favoring the company. So, there is no need to hide the fact of these allegations. But let the customers know it, and the truth about the accusations. Addressing the allegations ensures transparency in business. So, when you are marketing, try to clarify the customer’s doubts regarding the direct selling. Genuinely listen to their concerns, and answer their questions. It can create a great impression on your business.

Conduct workshops

Organize workshops and skill training seminars and invite the network team members and the target audiences. It will be a great space for target customers to know the business better. The interaction with the network team can encourage trust in your business. One factor that motivate workshops is business transparency, so let them know more about direct selling. Its scope and future in India, the skill requirement, products and more. Knowing more about direct selling will change their concept of the business model.

Have an active online presence

Businessmen using social media on laptop

Online platforms are a great way to present the truth about your business. Having an online platform is a reliable way to ensure business transparency. For brand marketing, small and large businesses alike use social media platforms. It’s a good medium to address any misinterpretations. Direct selling businesses were not so active on social, buts since the pandemic, usage of online platforms has become more normal for direct selling. It also helped in changing the idea of direct selling among the people.

Maintain a good distributor-customer relationship

Maintaining a good relationship with customers can ensure business transparency. Giving good customer service is a simple but effective way to build a connection with customers. Services like fast delivery, safe, sound and personalized packaging, discounts and offers are a great way to make them loyal to the business.

Brand awareness

Brand awareness is a marketing strategy that focuses on building a good reputation for the business. It’s about understanding the customer feedback and reviews and bringing necessary changes in line with that. Of course, every business might receive good and bad feedback. But business transparency is present where the feedback is taken seriously.

Why is business transparency crucial for QNET?

Business transparency is significant because, like any other direct selling company, QNET is also not exempt from allegations and misinterpretations. So, some people might have prejudice about direct selling and QNET. These misconceptions are a stumbling block for many direct sellers. So, why don’t we make it a priority to alleviate the wrong impressions and spread awareness of the business?

Following reputation management and addressing these allegations can help your business. If you wonder why the business is having trouble succeeding, even after hard work. The reason might be lack of trust among the target audience. Consider this possibility and ensure to make your QNET business transparent to the target audience. Let them know your side of the story and the truth behind it.

How To Promote Your Direct Selling Business?

Promoting direct selling among the target audience is the best way to get it familiar to them. Now familiarity with a business help the customer choose your products over others. It’s a normal consumer behavior to choose products and services they are familiar with. That’s exactly why all companies and businesses give huge importance to brand marketing and recognition programs.

Brand marketing has a huge role in traditional businesses. But what about direct selling? There is a significant difference between traditional business and direct selling. But for success, both the business models need promotion strategies . The business promotion will help address any misinterpretations. Recognition also means more trust of customers and credibility to the business.

5 ways to promote your direct selling business

How To Promote Your Direct Selling Business?

Direct selling is a small business. The target audience typically belongs to a particular area and age group. So, the hard work needed to promote them depends on the target audience, their preferences, and how big the area of focus is.

Brand marketing

One significant thing to consider when doing a promotion is competition. Direct selling is becoming more and more competitive. The number of direct sellers are anticipated to go up in the coming years. Your promotion strategies should consider the competition. Standing out from the rest is one way to overcome this challenge. Brand marketing is a creative way to grab people’s attention. To put it simply, brand marketing is to get business recognition among consumers. Advertisements, social media promotions, collaborations, and word of mouth are a few different ways to do branding.

Customer loyalty program

Customer loyalty programs are for appreciating the regular customers. It’s a company’s way of showing respect and gratitude towards the customers who purchase regularly. The purpose is to motivate them to repeat the purchase. Good customer service, free delivery, offers, giveaways, and gifts are examples of customer loyalty programs. Major brands do these programs, and you can also adopt these measures in your small business.

The hybrid model of working

The hybrid model of working is a mix of offline and online work. In business, it means taking advantage of both direct and online marketing. Direct marketing is very beneficial in its unique way. For instance, trust and direct connection with customers is a specialty of direct marketing. On the other hand, social media marketing is known for its capacity to reach a great number of people in very less time. So, both model has their perks; using these marketing models is the best way to ensure that you reach almost everybody from the target audience list. Through the hybrid model of working, you can adopt and implement the beneficial aspects of both models.

Great customer service

A customer will always appreciate good customer service. There is no need for a physical store or shops in direct selling. So, the service is usually online. A good online service is a necessity. A single mistake can create a bad impression on people. So, provide safe and fast product deliveries. Take customer reviews seriously. And add a unique touch to the packaging. Implement customer loyalty programs. This way, your business is being promoted. If the customer adores your service, they might suggest it to others and share it online, which is a great way to get the promotion.

Blogging and podcasts

There can be negative promotions too. Major companies or brands can take advantage of negative opinions as a promotion. But the case is different for small businesses. So, it’s important to address allegations and clarify misinterpretations. Blogs are a great way to present true information to the public. A personal or business blog is a great space to tell your side of the story. It is also a platform to specify the products, give much detail about direct selling, and spread awareness. Podcasts are a widely used medium, especially for business, personal growth, and education. Starting a podcast is also a way to reach new people and articulate the direct selling business model.

Workshops

Workshops are small training or lectures that are educating and empowering. You can conduct small workshops with the network team. Inviting the target audience and presenting the business to them in such events is a great way to build credibility and trust. People will get a chance to talk with the direct sellers and clarify their doubts through workshops. The skill development will be beneficial for the downline, helping in increasing the productivity of the whole network team.

So, promote your business through social media. Connect with people in your region of focus directly. Share the details of business with your existing contacts. You can develop the direct selling business much more with promotions. So, just because it’s a small business, don’t think it doesn’t have to do promotions. In the wake of rising competition and to develop business, you should prioritize promotions. It helps the business get recognition and popularity.

The Best Advice My Parents Gave Me Before Starting a Direct Selling

Starting a business is risky. Everybody is aware of the possibility of risk. It applies to direct selling business too. Some people tend to underestimate the challenges in direct selling. The truth is that neglecting setbacks can be a real hassle once you get started. My parents were aware of the possible setbacks and risks. Initially, they wanted me to take some more time before deciding. Even though they never did direct selling or any business for that matter. They did give me some invaluable advice that I follow to this day.

Starting a business is hard, especially for a young woman. I got to know about direct selling almost the same time as I was disappointed about not being able to step into the traditional business. Direct selling is simple and the easiest way to start a business. With QNET, it has a great compensation plan. The profit and saving from direct selling over time will be enough to start entrepreneurship. This inspired me a lot that I started learning more about direct selling.

However, my parent had some doubts about the direct selling. I had to learn and then teach them how people interpret the model and what it truly is. It is important to listen to our parents. All their bits of advice had always worked out the best for me. They know how important it is for me to start a business. My parents were always my biggest supporters. They cheered for me when nobody else even noticed. So, I kept their advice dear to me. The best part is it worked out for good in business.

3 pieces of advice my parents gave me before starting a direct selling

Before joining any direct selling company, it is important to talk with your friends, family and experienced people in business about it. Even though the final call is yours, suggestions and advice from people around have a significant role.

Businesswoman speaking in a team meeting

Be honest in business

Honesty is the greatest virtue. Being honest is one of the most respectful qualities. It’s a must in business. It was always important for my parents that I be honest with everyone and everything I did. Whether it was little schoolwork or the job, they expected me to be honest. It was important for me to live up to their values. In addition, in the QNET business, being honest is a major work ethic. It is important because it’s the best way to build the customer’s trust. If anyone wants to stay in business for a long time, then customer loyalty is crucial. Honesty is the best way to get that. So, I kept their advice in my heart and followed it. Being honest is not only a charismatic and profound character, but it is also beneficial in business. To grow in business and become a leader, a businesswoman should be honest in what she does.

Have a work-life balance

All parents want their children to have a good career. Hard work is a quality they appreciate. However, work pressure and anxiety their children go through affect them too. My parents were concerned that I was doing direct selling and a day job together. Balancing two careers at the same time seems like a hassle. But in reality, I was able to manage the QNET business with a day job without feeling stressed and anxious. My parents advised me only to start the business if I could manage the two works well. In addition, they gave given me the whole lecture about the importance of enjoying life instead of just being addicted to work. My business strategy even contained measures to take a break and have enough rest. Turns out that having a work-life balance is crucial for productivity. Things like getting enough rest and taking a break once in a while or avoiding burnout from work, are beneficial in business. It can help us clear our minds, come up with new ideas, and work actively. It is also about having relaxing and refreshing time with your family and friends.

Know that nothing is impossible

There is no bigger blessing than a supportive family. My parents always believed in me and supported my dreams as they could. Like any other parents, they too had fear or confusion about the business and its risk. But it was never a doubt about my potential. So, when I introduced the idea of joining direct selling, they put effort into learning about the business with me. When I made the final call to start it, they told me that nothing is impossible if we put our heart into it. They still motivate me with such strong and profound words in many ways. During the times of setbacks, their words and support had an immeasurable impact.

So, know that there’s nothing impossible for you if you put effort into it. Hard work and passion can be a game-changer in business and personal life. So, take the good advice your parents gave you. Even if you don’t support their advice in some areas, respectfully disagree. There’s always a reason behind the advice parents give, and it is more important than you think.

The Changing Face of Direct Selling Business

People have learned to live a normal life with the covid-19. The effect of the pandemic has significantly lowered, company’s and workspaces resumed the work from the office. Does that mean that businesses are abandoning online marketing and switching back to the direct ones? Absolutely not; it would be entirely true to claim that the pandemic has changed the working model of businesses forever. There’s no going back to the complete direct marketing phase anymore. Interestingly enough, the pandemic had only boosted the trend or shifted to online marketing. In other words, the wave of using online mediums for business was already present in direct selling, but the lockdown has initiated it much faster.

In the coming days, there is no switching back to direct marketing, and it’s going to be the time for a hybrid model of working. This model is a perfect mix of direct and online marketing. Its good for the businessperson, team members and customers as the model is flexible and can be changed based on convenience.

Benefits of online and direct marketing

The changing face of direct selling business

First and foremost, online marketing has many advantages. It is comparatively much easier to manage direct selling online than in-person. Secondly, due to the pandemic, there’s a paradigm shift in marketing and networking for all businesses and companies. Its effect won’t just change that easily, plus the few years with the new way of working, people are used to and more comfortable with it. It applies to both the customer and distributor. Online shopping, deliveries, work and all the services are now very familiar to people.

Benefits of online marketing

Online networking is without a doubt a gamechanger because it saves much time, money and effort. At the same time, the marketing method is convenient for everyone, both the seller and buyer.

Reach more people in less time

With online mediums, you can take the business to hundreds of people in a matter of seconds. Creativity or fun elements can make your posts viral, getting much attention.

Cost-effective business promotion

Branding through online platforms is cheap, and the advertisement cost is not very high. So, it can get your business recognition and reputation with less money and effort.

Stand out from other direct sellers

Pandemic has significantly increased the number of people doing direct selling. The number has kept on rising, meaning the competition in direct selling has rocketed. So, standing out from other businesses is no longer a matter of choice but has become necessity. Creative usage and being active online can build loyal customers and an interest in the target audience.

The advantages of direct marketing

Well, the good old direct marketing has its perks too. It can seem like a complex marketing method that is losing its significance. But that’s not true; direct connections and real meetings in business will be forever important, especially as the business and profit improve, the importance of in-person connections becomes unavoidable.

Trust between customer and distributor

In direct marketing, there’s a direct interaction between the seller and buyer, making a strong business relationship. The success of direct selling is rooted in the trust of its customer.

Expertise and skills

The skills and experience one gain from direct selling is unmatchable. It will be a great aid in starting entrepreneurship on your own. It is completely different from what one will learn from online marketing. The management, marketing, and networking tips can help businesses.

Personal growth

Direct marketing is also a self-improvement journey. It will teach a person to listen well, articulate better and succeed in life. Personal growth is the person’s overall growth, attainable only with knowledge and experience.

Why is the hybrid model working the best?

So, direct selling won’t be entirely switching to direct marketing, nor does it work completely through online platforms. Remember, online and direct marketing is the choice of a business person. You can still choose to do either one of them or both. But the better choice is the hybrid model of working. It includes the best qualities of both direct marketing and online marketing. There are many reasons why the hybrid working model is the best.

Know that it’s much better to have the good qualities of both models than just one. The hybrid working model ensures the benefit of online and direct marketing. So, a business person can adopt the best ways from both the models and implement them. The advantages we discussed in direct and online marketing are present in this model. It can cover a higher number of people directly and online. So, in every way, a hybrid working model is much better for the coming years.

Furthermore, it’s always a good idea to see what works the best for your business. The business decision of online and network marketing not just depends on the direct seller’s decision, but also influenced by other factors. Many aspects such as location, target audience, and strategies decide the marketing method. So, consider these areas of business and come to a conclusion. The best and most suggested way to do marketing in the coming days is the hybrid working model.

How to Train your Downline for Network Marketing Success?

Why is giving training for downlines important? First of all, direct selling is teamwork. The success of every individual in a network depends on each one of their performances. So, to ensure growth, you should properly train the beginners in the business. The upline in the network has a certain responsibility in helping new direct sellers with business.

Once again, helping each other in the network business is mutually beneficial. The skills and support a direct seller receives will help them perform better. Productivity improvement is a necessity for direct selling success.

In addition, the training in the early days will be especially beneficial and huge support for downline. It will motivate and strengthen them to carry out business. As people who join direct selling do not have prior experience in business, nor any professional training, mentoring and training in direct selling are absolutely important.

Skills, strategies, and decision-making abilities are necessary to lead a successful business. A person can develop these while doing direct selling. The QNET network provides great training, workshops and seminars to help the downline.

What does it means by training for downline?

The training is basically about skill development. The experienced direct sellers should give the new people basic business training.

Communication skills

Not being confident in communication shouldn’t be a reason to hold back from taking a step into business. A person can develop communication skills through training and practice. There is nothing impossible if we put effort and time into it. So, for a person trying to improve their skills, the training offered by the team members in direct selling will be a huge support. Motivate and support the downline with communication skills.

Marketing and networking tips

Tips and advice from experienced people in business can be helpful for downlines. Marketing and networking are crucial areas in business. Success in these areas is about the success of the entire network. So, any advice about the mannerisms, the way of marketing, things to be careful in networking and more can help the downline.

Knowledge training

Knowledge is one crucial element in business. Knowledge about the industry, its scope and future, recent changes, target audiences, preferences, and more factors are important. Based on this knowledge that a person creates a business plan. So, for effective planning, knowledge about the company, its competitors and the industry are crucial. Making the downline aware of the major aspects of direct selling and areas to focus on learning is the training that they need.

Effective planning

Making a business plan won’t be an easy task for a person entirely new to direct selling business. Considering the significance of an effective business plan, support on how to make one can be a great advantage. Remember that a good business plan improves efficiency. Efficiency in business is directly connected with productivity and profit.

How to train your downline?

Woman giving training to her team member

Giving training is a huge support and a necessity in direct selling. However, it is not an easy task. Only a person with expertise in business and confidence can help other people. Based on the situation in a business team, you can give one-to-one support or general training.

Mentoring

Mentors are successful business individuals giving support to a few people. It can be advice, training or motivation. Mentoring can help a long way in business. Having a mentor in business is very helpful, especially when facing some challenges. A mentor can help the downline in creating business strategies and plans.

Conduct seminars and workshops

The more the number of downlines is, the less one-to-one support and training are possible. To save much time and effort, conduct seminars that can be small skill training events. In the seminars or workshops, discuss the business plan, the future of the direct selling industry, and tips on dealing with competition, failures, and slow growth. Give basic training on key business skills.

Take them with you to the marketing meetings

The marketing and networking meeting is usually done with a small group. Each such group can take the downline with them to marketing and meetings. It will give them a practical experience of how to behave, speak and what to speak in meetings. It’s the easiest and most effective way to provide training to the downlines.

Teach them about the factors to include in a research

Let the downline know all the major areas in direct selling that they should include in their research. It is simple as giving them basic information. With the general idea of where to start the research, they will be learning more about it. The business research will aid them in creating a business plan and every other area.

These are basic training and not professional training or anything, and it’s the support given by the senior direct sellers to the downlines. It’s a continuing process because there’s always something to learn.